Catalyst Communications, Inc., is about plain talk, practical solutions and strategic approaches. Creativity is great – as long as it is founded in strategies that are aligned with your organization’s goals and vision. Today’s businesses are hungry for a back to the basics foundation on which to build effective, efficient communication tools to reach and retain their customers. But wait – that does not mean that Catalyst Communications doesn’t ignite your communications tools when they need it. Just look at how Mary Ann McCauley, ABC, Catalyst president, puts flair into her consultancy. (Yes, that is really me in the car and the license plate is for real.)